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Inside PR

Aug 19, 2009

Comments? Send us an email at, call us on the comment line on 206-337-0727, visit the Inside PR Blubrry site, or leave us a comment on the Inside PR show blog. This week on Inside PR Martin Waxman and Julie Rusciolelli discuss the reasons they began their PR businesses, Palette Public Relations and MAVERICK and the five signs you should start your own PR business. Show Notes 00:26 Martin opens the show 02:11 Martin introduces the show topic: Why you would want to start a PR business and the signs that you should start a PR business. 02:58 Martin introduces the first sign: When you love your job but hate going into work 05:44 Julie discusses the second sign: When your job becomes too easy and you feel as though you are almost on autopilot 06:38 Martin discusses the third sign: Taking the little things too seriously 10:09 Julie introduces the fourth sign: Culture shock: the culture you want to create is at odds with that of the existing agency 14:08 Martin discusses the last sign: An entrepreneurial calling 20:09 Martin recaps the five signs you should start your own PR business. 21:20 Martin and Julie close the show Our theme music is Streetwalker by Cjacks and is courtesy of the Podsafe Music Network; Roger Dey is our announcer. This week’s episode was produced by Janna Guberman.