Dec 19, 2006
Comments? Send us an email at insideprcomments@gmail.com,
call us on the comment line at 206-600-4741, or leave
us a comment on the Inside PR show
blog.
This week on Inside PR, Terry and David host Inside PR's 12 Days of
Christmas. Also, they welcome an audio comment from Francis Wooby.
They play Chris Clarke's commentary for the week. Finally, Terry
does his segment of Inside
PRoper English.
Show Notes
00:27 Terry
introduces the show. He invites listener feedback through
email at insideprcomments@gmail.com,
the comment line at 206-600-4741, or comment on the
Inside PR show
blog.
01:45 Francis Wooby drops in with an audio comment
for Lauren
Oostveen and her question about freelance consulting.
05:15 Another comment
comes in from Paula DeSantis from Lisbon about social media and PR.
She asks what percentage of work Terry and David are doing in
social media. While neither are billing a lot, awareness among
clients of social media is growing. Terry says that he is
approaching a large number of clients about social media. Paula
also asks which clients are using social media, to which Terry
replies that his firm's innovative clients are using social media.
Finally, she asks how much money has been invested in social media,
to which Terry replies not a lot of money, but mostly time.
13:30 David and Terry go
off on a tangeant about how the time they have invested in social
media has affected them as PR professionals.
18:28 Terry mentions
that it's unclear if he will be back for the next episode of Inside
PR, as he will be on a cruise.
19:45 David starts this week's main topic: Inside PR's 12 Days of Christmas. On the first day of Christmas my client gave to me...A 50% budget increase.
21:00 On the second day
of Christmas an international PR association gave to me...2
international PR awards.
23:45 On the third day
of Christmas a newspaper reporter gave to me...3 front-page stories
above the fold.
26:10 On the fourth day
of Christmas a competitor gave to me...four conflict clients. Terry
explains what a conflict client.
27:50 On the fifth day
of Christmas a procurement officer gave to me...five blended
rates.
42:35 Inside PRoper
English for the week: affect vs. effect
45:10 David closes the
show and invites listener comments: through email at insideprcomments@gmail.com,
on the comment line at 206-600-4741, or comment on the
Inside PR show blog. Also, they
welcomes listeners to the Inside PR Blubrry
site.
Music: our theme music is
Streetwalker by CJacks, and is from the Podsafe Music Network; Roger Dey is
our announcer.