Inside PR #29 - Tuesday, October 17, 2006

Oct 17, 2006

Comments? Send us an email at [e-mail], call us on the comment line at 206-600-4741, or leave us a comment on the Inside PR show blog.

This week on Inside PR, David returns from illness to co-host the show with Terry. They have a discussion on the PR person as spokesperson for the client. Also, they feature an audio comment from Francis Wooby. They also play this week's contribution from Chris Clarke. Finally, Terry does his segment of "Inside PRoper English."   

Show Notes

00:33 David introduces the show. He invites listener feedback through email at [e-mail], the comment line at 206-600-4741, or comment on the Inside PR show blog.

01:13 Terry mentions that there were no comments from last week's solo-show sans David.

01:52 David brings up tonight's Toronto Third Tuesday event, where the crowd welcomes Matthew Ingram, technology reporter/blogger from the Globe and Mail. Also, Terry explains his position on the journalist as blogger.

05:18 Terry makes another Third Tuesday Toronto announcement: Shel Holtz will be joining us in November. More information to come - stay tuned.

05:58 David talks about the new marketing agency, spearheaded by Joseph Jaffe. He announces it on his podcast this week.

09:11 Terry mentions that he and Chris Clarke visited Fanshawe College on Monday in London, Ontario.

09:44 David mentions that Joseph Jaffe and C.C. Chapman will be in Toronto this week.

11:02 David starts this week's chat on the agency representative as spokesperson for a client.

12:23 Terry says that he is not a supporter of the agency speaking on behalf of a client.

15:11 David thinks that under certain circumstances it's admissable, but he has his own opinions on how to represent oneself as the spokesperson.

18:30 David brings out the Canadian Public Relations Society code of ethics. Terry calls for full disclosure always.

20:49 Terry brings up Edelman and Wal-Mart's blogger relations campaign from this past year. He also says that clients should be their own spokespeople, unless as a last resort. This brings them to talk about the latest Edelman/Wal-Mart issue.

26:32 David introduces and plays Chris Clarke's segment for the week.

29:25 Inside PRoper English for the week, with a little help from Francis Wooby: 360 degrees vs. 180 degrees and the word decimate.

34:21 Terry closes the show and invites listener comments: through email at [e-mail], on the comment line at 206-600-4741, or comment on the Inside PR show blog. Also, they welcomes listeners to the Inside PR Blubrry site.

Music: our theme music is Streetwalker by CJacks, and is from the Podsafe Music Network; Roger Dey is our announcer.