This week on Inside PR, David welcomes
Mitch Joel from
Twist Image and the Six
Pixels of Separation podcast as co-host in Terry's absence. Mitch
and David talk about a variety of social media matters, with
podcasting being central to their topics for discussion. Let us
know what you think of Mitch as a guest co-host. Send us a comment
through the comment line (206-600-4741), send us an audio comment
to
insideprcomments@gmail.com
or leave a comment here on the show blog.
Show Notes
00:40 David introduces this
week's co-host,
Mitch
Joel
01:07 David introduces
Terry's segment
01:45 Terry steps into the
confessional and talks about his struggle with the task of
delegation
05:20 Terry re-introduces
his favorite segment, "PR Words to Banish". This week's word:
"comprise"
06:18 Terry bids everyone
adieu and vows to return for next week's show
06:42 David invites
listener comments to the comment line (206-600-4741), the show
blog, or to
insideprcomments@gmail.com
07:18 David asks Mitch Joel
for an explanation of how he came to be a star in the social media
scene
07:46 Mitch confesses that
his first gig came in 1989 when he interviewed Tommy Lee of Motley
Crue, talks about how he gt involved in the dotcom boom and bust,
and how Twist Image was founded
10:31 David asks Mitch to
characterize Twist Image
12:06 Mitch confesses that
Twist Image is not just seeking out clients, but clients are
seeking out Twist Image. Mitch has been working on the Internet
since the earliest days of the 90s
13:17 David confesses to
being a traditional PR guy, and that his means of finding
information is
Google
14:55 David talks about
transparency in the PR world and how social media is helping bring
everyone together
16:12 Mitch says that it's
just as important to be a podcaster as it is to understand
podcasting from a technical standpoint
18:00 David suggests that
the people interested in the space of podcasting should go out and
get their hands dirty and do it themselves
18:45 Mitch brings up
his
very first episode of Six Pixels of Separation, which is an
example of someone trying out podcasting for the first time. He
mentions that his latest guest was
CC Chapman
20:03 David says that
podcasters are their own harshest critics, and talks about the
artificiality of producing a podcast of the same length on the same
day every week
22:12 David brings up the
mesh conference in Toronto
from this past May
24:00 Mitch talks about the
presentation he put together in 7 hours for the Canadian Marketing
Association called "Blogs: A Marketers' Secret Weapon", and brings
up that he recently started listening to
Adam Curry's Daily Source Code
25:00 Mitch says he found
the new talk radio, and it's podcasting. He says he wouldn't call
himself a podcaster just yet, but that he appreciates the immediacy
of the medium of podcasting
27:40 Mitch likes the fact
that there is not much gear needed to be a podcaster. When everyone
is on a similar playing field, it becomes about quality content
rather than production.
30:10 David brings up
Chris Clarke. He and Mitch
talk about his blog, and Mitch says about Clarke, "He did it, and
he got it."
31:30 Chris Clarke's weekly segment
34:20 David introduces and
reads Chris Clarke's former classmate
Megan Zinn's comment to the show
blog
36:15 David closes the show
and invites listener comments to the comment line (206-600-4741),
the show blog, or to
insideprcomments@gmail.com
36:34 David thanks Mitch
for co-hosting and invites listeners to
check out his podcast.
Intro music: Our theme music is
Streetwalker by CJacks and is from the
Podsafe Music Network; Roger Dey is
our announcer.