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Inside PR


May 23, 2006

Show Notes

00:28 David opens the show noting that we're again recording via Skype.

1:13 David and Terry discuss an e-mail comment from Francis Wooby in Iqaluit, our northernmost IPR listener.

5:43 Terry introduces comments from Sheldon Rose about the Canadian Council of Public Relations Firms, and Dan Brien on the notion of video podcasting.

10:10 David and Terry close the loop on the MESH conference held last week in Toronto. David mentions that the slides he used in his presentation on bloffing are available at PRWorks.

12:57 David notes that Joe Thornley is blogging from the Counselors Academy Spring Conference in Savannah, Georgia.

13:35 Terry and David discuss the show's major topic, the role of chemistry and personal fit in securing and sustaining long term client relationships. Listeners may wish to check out the following blogs/podcasts for more on the importance of relationships: David Maister, Manager Tools, and Todd Deferens.

28:14 Terry and Dave briefly discuss the second entry in a new IPR segment called "PR words to banish)

30:01 Terry thanks the listeners and closes out the show with a reminder that comments are encouraged and can be left on the blog at www.insidepr.ca or e-mailed to www.insideprcomments@gmail.com.

Intro/extro music: Our theme music is Streetwalker by Cjacks and is from the Podsafe Music Network; Roger Dey is our announcer.